Let’s be honest: the market for social media campaigns is becoming quite oversaturated. Everywhere you look it’s “Like us on Facebook” here or “Join our community” there. The words are getting lost on the thousands of brands that are trying to push their information in your face. But I don’t blame them. It’s the way [...]
I was washing my car the other day, and I came to a stunning realization: America no longer cares about promotional t-shirts. Trust me when I say that I know this isn’t a ground-breaking discovery, but you might not think discovering the tagless t-shirt was a ground-breaking discovery either and, lo and behold, you don’t [...]
Even though print advertising is essentially the opposite of what I preach (I have to be a little biased), I still appreciate good print ads when I see them. Interesting, visually striking, completely unique ads deserve recognition when they literally make you stop in your tracks. Here is some extremely out-of-the-box advertising in some very [...]